Entertainment Media Is Key To Reaching The $30 Million Aging-in-Place Tech Market

This article is by Rosanna Fay, who worked for more than 25 years in high-tech marketing, cofounding a mobile and entertainment marketing firm and serving as COO. After more than a decade of balancing this role with the support of her elderly parents, she shifted gears to become an aging-in-place consultant. She?s the author of Careless Caregivers: True Eldercare Stories, a cautionary tale illustrating the risks of insufficient planning, has contributed to The Atlantic and writes for The Shriver...